Building the Shopify of the circular economy, shaping the future of commerce and raising 8M€ from Finland - Tuomo Laine (Twice Commerce) - S2 Ep9

Welcome to this new episode of Explore! 😎


For those of you that have been here since the beginning, 1000 thanks, and welcome to the newcomers who have joined us in recent weeks. I receive a lot of encouragement on LinkedIn, the best way to send me some love is to follow this podcast and give it 5 stars. It will allow others to discover it. 🙏



In this episode I sat down with Tuomo Laine, the founder and CEO of Twice Commerce, a commerce platform for the circular economy, where you can sell, rent, and resell your products. We discussed Tuomo's journey from being a founder in a corporation to failing in his first startups and pivoting to a new idea. We talked about financing the company, teaching to students to become a better CEO, founding a company with 3 tech co-founders, providing solutions to solve for climate change, his vision for the next 5-years, how he raised 8M€ and much more!🚀



Have a great episode! 


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Learn more about ⁠⁠⁠Tuomo ⁠⁠and ⁠⁠⁠Twice Commerce.


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Timestamps: 


00:00 Introduction and Background


05:38 Learnings from Corporate Experience


09:13 Lessons from Failed Startup


12:37 Starting Twice Commerce


21:30 Skills and Expertise for Building Twice Commerce


24:46 Financing the Company


26:35 Early Product Development and Customer Feedback


31:19 Challenges of Subscription and Rental Models


33:23 Contributing to Sustainability and Impact


36:42 Examples of Customers Leveraging the Platform


44:00 Going Global from Day One


45:33 Business Model and Key Metrics


49:17 Future Vision and Advice for Entrepreneurs



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Building the Shopify of the circular economy, shaping the future of commerce and raising 8M€ from Finland - Tuomo Laine (Twice Commerce) - S2 Ep9
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